Experience
Based in Riyadh and proudly 100% Saudi-owned, with more than 75 years of combined expertise, we are a leading force in the hunting and shooting industry, offering an extensive range of equipment, products, human capital, and comprehensive services.
Our mission is simple yet ambitious: to deliver top-notch products, services, and competitions that set new quality standards in the market. Our team, a dynamic mix of local and international experts, consultants, and trainers, understands the nuances of the market intimately. We’re not just about selling products; we aim to offer complete experiences that elevate the industry as a whole under the laws of the Kingdom of Saudi Arabia. Whether you’re a beginner or a seasoned enthusiast, we’re here to provide unparalleled guidance, quality, and service.
At the forefront of our ambitions, we aim to set the standard as the market leader across several key areas within the Kingdom of Saudi Arabia.
Making the Kingdom a global attraction destination for the professional shooting sports community and offering the local market the highest quality of products and services.
01
Industry Leadership
Premier Saudi Company in Hunting and Shooting Industry
02
Unparalleled Expertise
Unmatched Capabilities Due to Extensive Knowledge and International Partnerships
03
Diverse Global Portfolio
Internationally Rich Portfolio Covering Products, Services, and Partnerships
04
Turnkey Solutions Provider
Comprehensive Turnkey Solution Provider
05
Value Chain Enhancement
Adding Value Across Entire Value Chain of Shooting Projects
06
Global-Local Synthesis
Integration of Global Expertise with Local Insights
07
Excellence in Execution
Commitment to Highest Standards in Project Execution
08
Client-Centric Alignment
Aligned with Client Needs and Market Dynamics in Saudi Arabia
09
Substantial US Licenses
Open licenses from the US more than USD 45m
